Description:
As we head into a new year, it’s vital that businesses appreciate the various challenges that may lie in wait in the weeks and months ahead. What does 2017 promise us in terms of the genuine development of technology to amplify business performance? Let’s take a look at some of the most powerful social media mobile applications for businesses.
With the increasing interest in social media, comes also the more intensive use of mobile applications, along with relevant business content. As this infographic demonstrates, businesses recognize the value of social media and therefore it makes sense to seek related mobile apps as a means of promoting more efficiently, networking productively, and appealing to clients.
As we are at the beginning of 2017, we figured on exploring some of the potentially best apps for boosting social media reach, among other benefits. Some are already here, but there could be an explosion in popularity for others in the months to come.
1. Peach
Peach is an iOS app that provides an easy way to use various social media features all in the one place. It’s like a simple version of Facebook, Snapchat, Tumblr, and Slack all put into one powerful marketing tool.
As some people look to cut down on the amount of apps they use, this all-in-one package, might be just what they need.
Peach is a very effective marketing tool, but it is expected to offer businesses much greater versatility in the weeks and months to come. It’s not there yet, but 2017 could be the year it breaks through.
2. Wanelo
One of the major problems so far with social media, has been the lack of integration with buying and selling—for the most part. Wanelo, is a social shopping app that promises to be very powerful for businesses in the long-term. It has got lots of sellers on it, including big-name brands and single product Etsy accounts.
As such, being on this app, is like being on a Yellow Pages for online businesses, which is worth paying attention to. Wanelo is expected to continue in its growth and development after what was a very good 2016 for the app. Businesses should look to get themselves on here, and make themost of what some people are referring to as a “Tinder for Buyers”.
Overall, this app is not perfect by any means, but it provides the means to promote your business in yet another way.
3. The Roll
The Roll is a brilliantly named tool by EyeEm that is all about making the power of visuals even more effective for your content. You already know the vital nature of design, no doubt, but The Roll facilitates a much better quality of image overall. It uses a smart analytical program to analyze your content and rate it on a scale of 0-100. It then adds smart keyword suggestions for your images to help them rank better on Google, which is VERY important for marketing growth and visibility.
Since this is an artificial intelligence (AI) app, it’s only going to grow more with input and therefore we expect 2017 to be the year that The Roll starts to rise from above its competitors and takes control of the web.
4. Tuurnt
Tuurnt is a brilliantly named tool that you can use as both a business app and a social media tool. Some of its more disparaging reviewers, claim it’s just a Snapchat clone, but it’s nothing of the sort.
You get around 24hrs to respond to a photo or a video, and then the chance to respond is gone. This helps to turn a basic image or caption into a massive social event, helping to get people contributing and engaging with one another.
This allows people to join in using images and video to create a more hospitable feel to your marketing as a business. Although this is still quite niche, it’s showing a very impressive level of growth as the years go on, with increasingly impressive changes to the app’s interface and overall participation numbers.
For that reason, we expect Tuurnt to see a big 2017.
5. Yubl
Last year, Yubl managed to surpass the likes of Skype and LinkedIn as the fourth most downloaded free app in the United Kingdom, and it is likely to see continued growth in 2017, as people cotton on to just how good Yubl is.
Yubl offers an easy way to get access to a social media and networking platform that just works. The app comes with a very impressive interface that attracts users in the first place, as well as facilitating easy interaction between business and customer.
Many believe that Yubl is not yet diverse enough to break the mold of the likes of Facebook and Twitter, but at the very least, 2017 should see it take some very interesting strides in the right direction. There is little it needs to change or improve upon, and it will gradually become more visible next year which is equally important.
You might not think that your business needs another social media profile, but that couldn’t be any further from the truth when it comes to Yubl.
6. Shake
The wonderfully named and designed Shake is a good choice to go for, when you want to start managing contracts a little better than you already do currently, by sending legally binding documents quickly and easily. With everything from NDA samples to freelancing contracts, you can make sure that your business comes across far more professionally than ever before.
Legality is a vital part of the world of business and freelancing, and smart contracts are very useful in covering yourself legally. With this tool, you can create, manage, edit and send legally binding documentation, in a process that is bound to become a staple for businesses in 2017.
In Closing...
Undoubtedly there is an array of apps to choose from when it comes to social media business apps, yet we think the aforementioned should be top of your list to embrace a more successful 2017!
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*by andreascy*
